Canon’s ‘Meow-ditation’ Expertise is a 180° VR Zen Video with Kittens

Canon has printed an almost seven minute lengthy 180-degree digital actuality (VR) video that encourages viewers to achieve the top of zen by means of immersion with cute rescue kittens.

In what is maybe probably the most uncommon technical showcase from a digicam producer this yr — if not ever — the self-described “masterpiece” is designed to indicate the capabilities of the Canon EOS R5 C and the corporate’s Twin Fisheye Lens.

The EOS R5 C was launched in January 2022 and added an lively cooling system to the bottom stage R5 to create what Canon billed as a real hybrid digicam that bridged the corporate’s stills expertise with a strong cinema digicam. Canon’s Twin Fisheye Lens got here out the October earlier than the R5 C and is maybe probably the most uncommon additions to any full-frame lens lineup. The gadget options two 5.2mm f/2.8 lenses which are able to capturing stereoscopic 3D, 180-degree VR to a single picture sensor.

As uncommon and attention-grabbing as that sounds, sensible purposes of the lens have been considerably scant, so it is sensible that Canon would wish to showcase what it could actually do with one in every of its strongest full-frame video cameras. That stated, few in all probability would have guessed the topic can be rescue kittens.

“On the coronary heart of this immersive expertise is Canon’s superior EOS R5 C digicam and its modern Twin Fisheye Lens, empowering creators to provide VR video content material with unprecedented ease and readability,” Canon boasts.

Canon says that the mission is a collaboration between it, famend feline photographer Andrew Marttila (@iamthecatphotographer), and achieved VR content material creators Hugh Hou and Keeley Turner.

“You may view the guided meditation on Canon’s YouTube channel (no headset required) or Canon’s Meta Quest channel to look at in your headset,” Canon explains.

“Within the video, you’re transported right into a soothing pink pastel dreamscape the place rescue kittens frolic, play, and nod off, all underneath the soothing steering of a meditative voiceover. The voiceover gently reminds us of the essential position pleasure and play serve in our lives, all whereas we bask within the carefree bliss of our furry companions.”

These curious to see different content material produced with the weird VR lens can take a look at a dance video the corporate printed again when the lens was first launched.